Morgan Spurlock: The greatest TED Talk ever sold
http://video.ted.com/assets/player/swf/EmbedPlayer.swf
With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship. (And yes, onstage naming rights for this talk were sponsored too. By whom and for how much? He’ll tell you.)
http://excalipoor.posterous.com/morgan-spurlock-the-greatest-ted-talk-ever-so
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